Creative Newtech Ltd, incorporated in 1992 and formerly known as Creative Peripherals & Distribution Ltd, operates in India as a distributor of branded IT, imaging, lifestyle, and security products. Over time, the company has expanded from a focus on pure distribution to offer diversified technology solutions including brand ownership and market-entry services. Its business segments cover the distribution of IT, imaging, lifestyle, and security products as well as technology solutions and services aimed at bridging global technology brands with Indian consumer and enterprise markets. The company is active within the information technology, technology distribution, and lifestyle product distribution industries.