DMART

Avenue Supermarts Limited, operating under the brand DMart, is an Indian company managing a national chain of supermarkets and hypermarkets. The company focuses on value-retailing by offering a diverse range of products including foods, non-food fast-moving consumer goods (FMCG), general merchandise, apparel, and personal and home products. It employs an Every Day Low Cost (EDLC) and Every Day Low Price (EDLP) strategy aimed at maintaining low prices through high inventory turnover and operational efficiencies.