Studds Accessories Limited, incorporated in 1975 according to some sources or established in 1983 according to others, is headquartered in Faridabad, Haryana, India. The company operates in the two-wheeler helmet and accessories market, specializing in the manufacture of two-wheeler helmets and motorcycle accessories within the protective headgear segment. Its product range includes two-wheeler helmets, motorcycle accessories, EPS liners, and water decals. The company is vertically integrated, producing critical components in-house to maintain quality control and cost efficiency. Studds Accessories has a presence in over 70 countries and markets products under its flagship brand STUDDS and the premium international brand SMK.