PVR INOX Ltd. was established in 2023 through the merger of PVR Limited and INOX Leisure Limited. It operates one of the largest multiplex cinema networks in India and Sri Lanka, providing a range of services including film exhibition, distribution, and production. The company also generates revenue through food and beverage sales inside cinemas, in-cinema advertising, and cinema subscription programs. It is active across several segments such as film exhibition, movie distribution, film production, and entertainment. Notably, PVR INOX Ltd. pioneered the multiplex cinema concept in India by launching the first multiplex in New Delhi in 1997. As of the merger, it manages a network comprising 1,763 screens across 355 cinemas in 111 cities, with approximately 180,000 seats. In 2025, the company implemented a capital-light expansion strategy to enhance its balance sheet and operational efficiency.